Performance with radiance
Specialized road bikes in Hamburg
Specialized
Innovation as a driving force
For decades, Specialized has been committed to developing bicycles consistently from the riders’ perspective. The American brand combines technical innovation, close ties to racing and a clear focus on performance with the conviction that every detail can make a noticeable difference on the bike. This ambition has repeatedly led Specialized to rethink established solutions, from modern carbon development and aerodynamic optimization to holistic concepts for ergonomics and ride feel. Specialized has thus become one of the defining brands in international cycling and today stands for bicycles and products that directly link technological development with the needs of ambitious riders.
Performance with breadth
For us, Specialized is one of the leading names in modern high-end cycling, combining broad brand recognition with a consistent focus on performance. Its success on the international racing stage and high technical standards, particularly within the S-Works line, are an excellent fit for our own direction. At the same time, we value the brand’s exceptional breadth, as Specialized offers not only high-quality road bikes and gravel bikes, but also clothing, shoes, helmets and numerous components and accessories. This creates a cohesive performance environment covering many areas of modern cycling. We are also seeing Specialized become increasingly popular among ambitious riders and are pleased to support this development at Bikefactory with a carefully selected range.
Our models
Interested?
Come by the store — advice without an appointment. Or call us and we will have your model ready.
Bikefactory Schanze · Schulterblatt 120, 20357 Hamburg · Mon–Fri 10–19, Sat 10–18